Franchising is one of the best ways to scale a business, however not all businesses can be or should be a franchise. We do believe we fit the model of a franchise for we have in depth knowledge of a complex new industry that is up to this point so unorganized that familiarity, a brand is very much needed to move this industry into the mainstream. The potential of the Cryotherapy industry is huge but not all Cryo companies out there are created equally and thus not all Cryotherapy companies will be around when the industry finally finds its place. Our biggest value is without a doubt our proprietary training because as those who venture out on their own will find out running a Cryotherapy session is so much more than simply pressing a button.
We offer two franchising models at GLACÉ. 1 Spa model and 2. LA Fitness model.
The Spa model is meant for big cities that are big in health wellness and recovery. The Spa model outlines our concept developed in Carmel, CA that begin in a very small 600 sq ft location in a tiny population of just 4,000. This model puts a little more emphasis on pain management and pricing is a little higher than the LA Fitness model to a accommodate a different market base.
The LA Fitness model is very simple at its core. Find a LA Fitness near you, imagine a GLACÉ Cryotherapy located in it with the most competitive pricing in the country and then imagine how successful that could be. The foot traffic will be there every single day from 5,000 to 15,000 members at select locations in the athletic recovery market we’re trying to target. LA Fitness members can potentially Cryo before, during and after workouts. This lower priced monthly membership designed model is based off heavy volume of running many sessions every single day.
There needs to be a Cryotherapy franchise, one that people can trust, one where the
experience is always the same and that’s what GLACÉ is going to be. Currently there is no one else out there allowing you to put a Cryosauna in a fitness club that averages 50,000 sq ft and has up to 10,000 members ready to use the therapy except for us which makes this our biggest added value to date.
We’re proud to announce our first spa model franchise located in Chattanooga, Tennessee.